In our new release we have enhanced the features in PureClarity's Segmentation.
Here is a little summary of the two features User Feed Segmentation and Multiple Segment Values
User Feed Segmentation
You can now segment using all the properties you send in your user feed allowing you to create a variety of campaigns based on your customer knowledge.
By combining the powerful segmentation of PureClarity with the additional information in the User Feed allows you to create some exciting and very powerful segments.
See here for details of using user feed properties in segments including some examples.
See here for more information on how to create User Feeds to start using this feature.
Multiple Segment Values
You can now create segments with multiple values for segment conditions that use products, brands, categories and search terms. Login to your PureClarity Admin and take a look through all the segment conditions to get a feel for the changes.
See here for more details on how to set up customer segments using conditions.
Here are a few examples of segments to give you inspiration for your site.
Target customers who have searched any of a set of terms several times:
Target customers who have never viewed certain brands: