Clicking on the ‘Add Condition’ or the edit condition icon will show you the edit Segment Condition pop-up.
A Customer Segment Conditions has the following format:
- Condition Variable <'Qualifier'>, [TIME], TEST ‘Value’
- e.g. Percent of Spend on Category <’Shoes’>, [Since ‘1st January 2015’], Is Greater Than ‘20%’
Segment Variable Group
To select a Condition Variable choose the group in which it is in.
Select the Segment Variable within the group you have selected.
Segment Variable <'Qualifier'>
If you have selected a variable that requires a qualifier you will be prompted to enter in the qualifier. Qualifiers are either products, categories or brands.
Condition Time Slice
You can then select the time slice period you want to look for and test. For more details see Segmentation Using Time Slicing (link to help/user-guide /user-guide/segmentation/using-time-slicing/)
Once you have defined the [TIME] element you can define the Test and enter the Value next to it.
Click the OK button to save the condition. If you’ve made any errors PureClarity will prompt you to correct them.
Clicking Cancel will not save your alterations to the condition.